Planning your scheme communications
Brand engagement can only be created through awareness and customer touch-points. The traditional annual renewal meeting has proved insufficient for creating lasting brand awareness.
Using Engage, your digital platform, you can plan out a simple but effective plan for the coming year to maximise the number of times scheme members see your brand and continually generate revenue opportunities.
Scheme members can experience a fresh mix of adviser uploads, push notifications and the automatic monthly uploads via the Financial Wellness section of the Engage App.
Here is a sample planner you which could be used for all schemes for 2021, providing a combination of adviser updates to the App and push notifications for the more urgent member communications.